The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It

Price: ₹499.00
(as of Dec 03, 2025 00:35:27 UTC – Details)

E-Myth \ ‘e-,’mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs.

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

From the Publisher

ASIN ‏ : ‎ 0887307280
Publisher ‏ : ‎ Harper Business; Updated,Subsequent edition (14 October 2004); HarperCollins Publishers; enquiries@harpercollins.ie
Language ‏ : ‎ English
Paperback ‏ : ‎ 288 pages
ISBN-10 ‏ : ‎ 9780887307287
ISBN-13 ‏ : ‎ 978-0887307287
Item Weight ‏ : ‎ 294 g
Dimensions ‏ : ‎ 13.49 x 1.65 x 20.32 cm
Net Quantity ‏ : ‎ 230.00 Grams
Importer ‏ : ‎ Atlantic Publishers and Distributors (P) Ltd., 7/22, Ansari Road, Darya Ganj, New Delhi – 110002 INDIA, Email – customercare@atlanticbooks.com, Ph – 011-47320500
Generic Name ‏ : ‎ BOOKS
Best Sellers Rank: #15,388 in Books (See Top 100 in Books) #12 in Small Business #52 in Self-Help for Memory Improvement #66 in Entrepreneurship (Books)
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